HYBRID ARCHITECTURE IN THE 21st CENTURY - Prototype for occupation of a standard roadside billboard structure.
Denver and Colorado Springs, Colorado
The idea of habitable space within the confines of an advertisement billboard brings to mind several notions about the rituals of seclusion and the narratives between architecture, landscape, applied use, and alternative atmospheres. The billboard stands in a secluded landscape and is seen in and of itself as a solitary figure. By its own nature, the billboard is less a 'natural' setting for living, and therefore gives itself much more readily to the contemplative setting of de-familiarization. Although the billboard does not de-'familiarize the spaces and events that take place within, it does, nevertheless, de-familiarize our normal behavior and call to attention our own need to abstract what might otherwise be ‘natural’ activities.
In context to its' secluded setting, the notions of sequence and passage between physical and mental atmospheres become pictorial if not also programmatic. The uses, activities, and incidents, used as parameters for program, can be superimposed on the spatial sequences and therefore suggest a fictitious collection of mental environments. The replacement of existing mental conventions and transfer of ideas and images dilate the correspondences between normative sequences and formative symbols.
The narrative between pictorial and programatic sequences, as well as the dialogue between architecture and landscape become, therefore, a forum for investigation into the intersections where function as imperative is transformed to fit a new set of meaning.
The project proposes the placement of living quarters within the confines of a typical roadside advertisement billboard to include living and eating space, two bedroom, studio/workshop, rooftop horticultural area, and ample outdoor living terraces and porches where possible. Structure must incorporate active and passive solar energy, passive water conservation, and natural cooling and heating systems.
"This conceptual work envisions a 3,000 sq. foot site of US I-25 with living quarters within the confines of a typical roadside billboard. It is to include living and eating space, two bedrooms, studio/workshop, rooftop horticultural area, and ample outdoor living terraces where possible. In context to its’ setting, the notions of sequence and passage between physical and mental atmospheres become pictorial, if not also programmatic."
- Bruce Kuwabara – 2000 AIA Colorado Jury Chair
1327 N. Cascade Avenue Colorado Springs, CO 80903 719.578.5799 firstname.lastname@example.org Copyright 2007